‘Making The Walls of Britain Great’ is the new advertising campaign, from 10 Associates, designed to promote Graham & Brown wallpaper, the new paint collection and wall art range.
There is something iconic about the palette that is at the heart of ‘the colours that made Britain great’. It’s full of the vibrant heritage of our creative nation and that uniquely British humour. The adverts have already appeared in World of Interiors and are set to run in several publications including Elle Decoration, Living Etc and 25 Beautiful Homes.
The ‘Making The Walls of Britain Great’ campaign will be seen at bus stops and tube stations around Earls Court this September as Graham & Brown increase public awareness and encourage us to attend the 100% Design exhibition.
“Jill and the team at 10 have been fantastic in percolating the idea of “making the walls of Britain great”, and have happily let it develop creatively. In terms of execution they have managed the implementation of the campaign across press, underground and bus stops extremely well, whilst at the same time delivering another stunning whatwallswant, all in the end in the space of a couple of truly manic weeks. I think we all need a much deserved lie down. Now, what’s next?”
Alan Kemp, Head of Brand Marketing at Graham & Brown