In store at Asda, is our new ‘wash me fresh’ duvet and pillow range.

Designed for John Cotton under their Slumberdown brand, we were briefed to design a box which sits next to a washing machine promotion at front of store. The design creates impact at point of purchase and by the look of the empty shelves it is proving popular.

10 have worked with John Cotton for over 10 years, creating multiple packaging solutions for a varied distribution base.